What is read in the toilet?
Toilet is not a reading room, however, so that time does notpassed in vain, people often occupy themselves with the reading of something caught by the hand. What do different people read in the toilet? It can be newspapers, magazines, books, sms or Vkontakte. Previously, newspapers were the most frequent literature in latrines, and the reasons for that are clear: the lack of toilet paper, and the newspaper - a periodical publication, you will not keep for a long time.
In the popular program "100 to 1" teams were asked the question "What do they usually read in the toilet?". Respondents' answers on the street are arranged in this order:
- newspaper (36 replies);
- Journal (24 replies);
- book (17 replies);
- air freshener (11 replies);
- anecdotes (8 replies);
- sms (4 replies).
It can be seen that the newspapers have not lost their positionsthe most sought-after reading. What can not be said about the United States, where since the end of the last century there are publishing houses that specialize in the production of "toilet reading".
Thus, in 1988 the first book of the publishing house was publishedUncle John's Bathroom Reader, whose founder a year earlier decided to assemble the most skillful authors of easy reading and to release a series of books for reading in the toilet.The goal was to create a book with interesting information from the world of nature, science, sports, politics, show business and This information was framed in short articles that could be read easily and quickly, for one "sitting." Each page of the book had at least one entertaining fact or a ridiculous joke.
By 2012, more than 15 million copies of books and the twenty-fifth anniversary edition were issued.
The publication of Uncle Jones is not the only one thatprints books for toilets. The main rival of Uncle John's Bathroom Reader can be considered Red-Letter Press, Inc., and in addition to specialized publications, many small publishing houses publish such literature in the US and in Russia.